4 Best Shopping in Willemstad, Curaçao

You'll see the striking, colorful Chichi characters all around the island, as everything from key chains and other iconic Curaçao souvenirs to larger-than-life sculptures. "Chichi" means "big sister" in the local lingo, and the figures are meant to exude the warmth of matronly Caribbean women. The line was created by the artist Serena Janet Israel, who has trained many local female artists to paint them. If you're looking for one-stop shopping and don't want to travel to Serena’s Art Factory—where the brand originates—head to this store tucked away on an alley near Gomezplein. The outlet is open late during Punda Thursday Vibes. 

Curaçao's oldest established gallery, located in Landhuis Habaai, hosts rotating exhibits of works by top local artists. Browse for shimmering landscapes, dazzling photographs, ceramics, or even African-inspired carnival masks. A separate gift shop sells artsy souvenirs.

The Freeport Jeweler's Group consists of seven stores (including a Swarovski Boutique) around the island selling high-end brands of jewelry, watches, and collectibles. Willemstad locations are in Punda, Otrobanda, and the Zuikertuin Mall.

Founded in 1865 and still run by the Penha family, this landmark store—situated in a UNESCO property that's one of the island's most photographed—specializes in duty-free items, including French perfumes, cosmetics, clothing, eyewear, watches, and high-end lingerie and accessories. There are several other Penha outlets across island, including at the airport.